South Africa: the World’s Call Center Capital – the Essay
For the last 10 years, call center industry of South Africa has developed significantly. The number of employees has grown up to hundreds of thousands, therefore being increased more than a hundred times. According to Cohen and Mike, more than 210,000 citizens of South Africa are working in call centers, nine percent of them are employed in offshore companies.
South Africa becomes more and more attracting for major international and European companies. The government of this country is impressed by such a progress. Now they are looking for becoming a new city of call center business.
Advantages of South Africa for Call Centers
The more call center industry of South Africa develops, the more it attracts big international companies, such as WNS, Amazon and Aegis. Companies become more and more interested in placing their support services there.
Cost and Government Motivation
The cost of African labor is much lower than in European countries, which gives this country an advantage. South Africa can easily compete with other low-cost countries. Another feature of African business is government programs for stimulation, including special tax policy, investment motivation and grants.
Infrastructure and Skilled Workers
South Africa shows a significant growth of technologies and infrastructure. African workers are well-trained experts. They form a qualitative and big labor pool, which is a basis of African call center industry.
Advantages of the Time Zone
For European market, South Africa has a huge advantage due to its time zone.
Cultural Features
Most African workers are native English speakers. The common UK accent, along with a strong skill base, makes such workers a perfect solution for British companies.
Conclusion
Incentives of the government, low cost, advanced training systems, British accent – these are a few key advantages of South Africa, which makes this country the world’s call center capital. During the last 10 years, this business created hundreds of thousands jobs. The more companies invest in this kind of business, the more new customers decide to hire South African workers. Now African market sets new goals for the 21st century, continuing to develop.
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